Eye Reach
2024
During my full‑time role at Minimal Tweaks, I successfully executed this project under the mentorship of my seniors.
About the team
Overview
We designed EyeReach’s website pages from scratch, creating a clean, responsive, and accessible digital presence that reflects the organization’s mission and values.
Problem
EyeReach needed a professional online platform to communicate its vision and engage with visitors. The challenge was to design webpages that were visually appealing, easy to navigate, and aligned with the nonprofit’s goals.
Target Audience
Community members and beneficiaries seeking information about EyeReach’s initiatives.
Donors and partners evaluating the organization’s credibility and impact.
Volunteers and supporters looking for opportunities to contribute.
General visitors exploring EyeReach’s mission and activities.
Goal of the project:
Build a modern, responsive website that clearly communicates EyeReach’s mission.
Simplify navigation and highlight key programs and initiatives.
Strengthen brand credibility through professional design.
Ensure accessibility and inclusivity for diverse audiences.
Process
Requirement Gathering: Defined content needs and user flows with stakeholders.
Wireframing & UI Design: Created modular layouts for webpages.
Visual Design: Applied consistent branding, typography, and color schemes.
Testing & Iteration: Ensured responsiveness and usability across devices.
My Contribution
Home Page
Donate Form
Contact Us
Why Eye Care U
Team Page
Causes Pages
Sponsors Page
BCVI Page
Visualise Page
Glass Campaign
Blog Pages
Events Page
T & C Pages
Figma link - Click here
Impact
Delivered a professional, user‑friendly website for EyeReach.
Improved clarity and accessibility for visitors.
Strengthened brand perception and credibility.
Provided a scalable design system for future updates.
What I have learned during this project
How to design for nonprofit organizations, balancing storytelling with usability.
Importance of accessibility and inclusivity in web design.
Collaboration with stakeholders to align design with mission goals.
Thank you for reading till here. I’m excited to have a conversation and provide a detailed showcase of my work.